Search Engine Optimization (SEO) is very important to driving customers to your door. There are many methods you can use to ensure the visibility of your website and its content on search engine results pages (SERPs).
The way you achieve results is divided into two categories. Behind the scenes on your website on-page SEO like keyword and content placement and off-page SEO which includes your site’s visibility, link-building, social media marketing, etc.
Some of the off page areas that are neglected for local businesses are setup directly through Google, like Places, Maps, GMB. We also look at Yelp, Patch and YP for local promotions.
Building strong site architecture and providing clear navigation will help search engines index your site quickly and easily. This will also, more importantly, provide visitors with a good experience of using your site and encourage repeat visits. It’s worth considering that Google is also increasingly paying attention to user experience, including mobile optimization and site speed.
At EJSIT we realize the cost of SEO can be prohibitive to many small businesses. This is why we offer classes to help small business owners get started with building a solid internet presents.
- LEARN THE SKILLS YOU NEED FROM A TOP SEO EXPERT
- SEM SEARCH ENGINE MARKETING
- MASTER KEYWORD RESEARCH
- ON-PAGE RANKING FACTORS
- LINK BUILDING
- GOOGLE WEBMASTER TOOLS
- WEBPAGES BUILT FOR SEO
- SEO FOR LOCAL VISIBILITY
- SEARCH AND SOCIAL MEDIA ESSENTIALS
- GOOGLE
- YELP
- YP
- TWITTER
- FACEBOOK
- GOOGLE ANALYTICS